11 Tips to Help You Grow Your Readership as a Writer

Increasing the number of your readers is something you cannot ignore as a writer. If you want to sell more copies of your book and get recognition, you will need a plan that can help you increase your readership.

Developing a proper plan for growing the number of your readers isn’t difficult. Here are eleven proven tips you can follow to increase your influence and get more people to read your books – let’s dive in!

1. Grow Your Network

Connecting with other writers can help you access their readers. For example, you can hop on a vlog with one of the writers you know to share your writing experiences with their viewers, helping you sell more copies of your book easily. 

Adding more writers to your network doesn’t require you to spend a lot of time and effort. If you cannot spare time to join in-person networking events, you can join online networking events to grow your network faster. 

2. Get Your Work Translated

A great way you can reach out to new people is by getting your work translated. Connecting with new readers through their mother tongue will help you grow your readership in no time. 

You don’t necessarily need to be a master of different languages to translate your work. Instead of trying to translate your book, you should consider working with professionals. You can hire a book translate service to ensure that the translation of your book doesn’t have any mistakes. 

3. Build Your Online Brand

Strengthening your brand through digital channels can help you connect with new people and expand your readership in no time. With a strong brand, you can also ensure that you become a “thought leader,” allowing you to get a chance to work with famous writers and publishing houses. 

Developing your online brand doesn’t require you to spend a lot of time. You can allocate some time from your daily routine to focus on branding strategies, so you can grow your influence online without hiring professionals. 

4. Start With Online Ads

The good thing about online advertising is that it helps you get discovered by people in your target audience and enables you to sell more copies of your books faster. 

You don’t need to hire an ad agency to run your ads online. If you have a knack for technical stuff and like the marketing field, you can run ads yourself to save a lot of your time and money. Start by reading online advertising guides so you can increase your “Return on Ad Spend.”

5. Develop Your Website

Having a website is a great way to make a positive first impression on your readers. Your website will allow you to portray your personality and represent all your thoughts in a persuasive manner. 

Creating a website can get simple if you follow online guides. Before building your website, make sure you check the websites of other writers and see how they have presented their work through their websites. 

Try reaching out to your friends and family members in case you have any questions regarding website development. 

6. Appear On Podcasts

A simple way you can build your brand online is by appearing on famous podcasts. Contrary to what many people think, podcasts are super famous in the digital world as they allow listeners to find the inner perspectives of podcast presenters and guests. 

Appearing on a podcast episode can get simple if you follow a proper plan. When getting started, you should identify the famous podcasts in your target audience. 

Once you are done with creating a list of famous podcasts, the next step is reaching out to podcast presenters. Make sure you give a solid reason why a presenter should have you on their podcast. Follow email etiquette so you can give a professional impression through your emails.

7. Participate In Writing Competitions

If you don’t want to spend your time building your website or posting content on social media, you should consider participating in writing competitions to get more recognition as a writer. 

The good thing about writing competitions is that they allow you to strengthen your writing skills. Competing with other writers and following the guidelines set by the judges can help you learn how to weave better stories and persuade your readers.

It’s better to visit your local library or community center to participate in writing competitions. Going to these places can also help you grow your network in a short time. 

However, if there are no writing competitions held in your locality, you can try exploring writing competitions online. It’s better to participate in writing competitions arranged in foreign countries to connect with foreign writers and readers. 

8. Learn a New Language

Boosting your language skills can help you get in touch with writers, thinkers, and publishing professionals in different countries. Contrary to the popular misconception, you don’t need to spend a long time learning a new language. 

It’s better to explore digital resources that can help you learn a new language faster instead of joining an in-person class if you don’t have a lot of free time. 

9. Travel Frequently

Going places is a great way to find new readers. The more you travel, the easier you’ll find it to connect with readers interested in the topics you explore in your books. It might not be easy for you to travel a lot if you have a strict routine. In case you have a busy schedule, you should consider planning a trip whenever you’re free during the year.

10. Improve Your Communication Skills

You won’t be able to convince people to read your books if you don’t have strong communication skills. For example, you won’t find it easier to post videos on YouTube and promote your books if you cannot talk confidently. 

Instead of finding it difficult to communicate, you should consider improving your communication skills to better interact with your existing and potential readers. You can consider taking an online course that can help you sharpen your communication skills in a short time. 

11. Connect With Publishers

Self-publishing might not be a good option if you cannot spend time fine-tuning things yourself. If you want to reach out to the masses faster, you should consider getting your work from an established publisher. 

Add more publishing experts to your network so you can get advice on which publisher is the best for your publishing needs.